Rediscovering, Rebranding, and Remaining True to Myself

Rediscovering, Rebranding, and Remaining True to Myself

Rediscovering, Rebranding, and Remaining True to Myself

Hello loves! As some of you may have noticed, there’s been some silence around these parts lately. I promise, I have my reasons. Let’s start with a little story:

I was sitting in my living room one night not too long ago, trying to map out the editorial calendar and content for Trish Did What?! and I was feeling insanely uninspired. I was staring at Pinterest board after Pinterest board, article after article, to try and beat this slump and find inspiration for content that was more than just fluff pieces. Don’t get me wrong, I love a good fluff piece as much as the next person. But, they don’t keep me engaged and they don’t help me continue to love the process.

So, I sat down and tried to figure out what I did want. I started to map it all out in my head. Who did I want my target audience to be? What kind of content did I want to write about? What would be the most reflective of me as a person?

The ideas started flowing but I couldn’t quite peg down content. I knew I wanted to make it more me… but what did that even mean?

I went through a million drafts at the drawing board, a million concepts, and threw out idea after idea. Nothing seemed good enough, thrilling enough.

I didn’t want to be just another pink filled blog talking about botox, fitness, and fashion. Yeah, those things are fine and I enjoy them…. but they aren’t what I’m all about. That’s not the type of message that I’m trying to get through. We need those kinds of blogs, and more power to the girls that are creatively fueled by running them. I follow quite a few of them myself… I just don’t want to be them.

While they’re off living in these cities across the world, and jet setting everywhere, here I am in the Midwest. And, I’m happy as can be. I love the Midwest. There’s so much history, so much personality, and so much more spunk than anyone ever realizes. So, how can I emulate all of that while still reflecting back on the things that fuel me?

A few weeks later I still didn’t have any answers, and, while I was super inspired I just couldn’t figure out a way to give that inspiration life. So, I did what any good writer would do…. I went on a weekend trip with my girlfriends and got rip roaring drunk.

The next morning I woke up the most hungover I’ve been in a VERY long time and was still no closer to any answers.

On our way back home we stopped in the small town of Nelsonville, Ohio.

While I was nursing my headache and trying not to throw up, we decided to take a brief walk through the sleepy little town and to see the art gallery that’s there.

I was taking it all in, the sun shining down on the fountain in the middle of the square, the old couple riding a double bike with their dogs in the basket on the front, another couple riding their EliptiGO’s straight through the middle of town, the cat in the window of one of the shops meowing at the passerby’s…and it hit me.

This is what I wanted to write about.

This quaint, sleepy little town had inspired me in a way that nothing had in a very long time. And, the more I thought about it the more sense that it made.

I’ve always been super proud of the fact that I come from the Midwest. And, while I see all of the other bloggers living sassy, crazy lives in places like LA, Paris, and NYC, I wanted to bring life to the fly over states. It’s easy to live in those places and live a sassy, inspiring and #InstaWorthy life when  you’re in a sprawling metropolis. But, you know what’s difficult? Living a sassy and interesting life in small town USA. Not impossible, but definitely challenging.

So, I’ve decided to create a Midwest exploration and lifestyle blog. I own the rights to this URL until October. So, when that’s up, the new one will go live!

I figured while I’m developing the new blog and creating it I can take you all with me on my journey!

I know it hasn’t been long since I started Trish Did What?! And, I’m proud of the work that I’ve put into this website and the content that I’ve created. But, the one thing that I promised I would do is stay true to myself and I really feel that I’m giving myself more of an opportunity by rebranding and recreating the blog.

During the creation of Trish Did What?! I was never really struck by what my niche should be. I decided I would create a Lifestyle blog and just go from there.

Well, now here I am. Rediscovering what it is that I want the blog to be and the kind of content that I want to develop. Rebranding and creating something amazing, that I’ll be able to find inspiration in for a very long time. And, remaining true to myself in the process.

I can’t wait to take y’all on this journey with me, and I am so unbelievably excited for what’s to come.

Until next time, kittens.




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